Testimonials

Testimonials

Testimonials can make or break your website.  Pay special attention to the three factors of strong testimonials below and weed through yours to ensure you’re offering your clients the word [...]

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SEO: How can updating your site help?

SEO: How can updating your site help?

Search engine optimization isn’t everything, and perhaps you think your business is immune from needing it.  However, think about each time you have gone online to research a product, look [...]

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What is the most effective way to write content?

What is the most effective way to write content?

Quite frankly, it depends.  It depends on your audience, the content itself, your goal, the page you are on, the type of image you want to portray, and many other [...]

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5 Ways to be More Relevant

5 Ways to be More Relevant

1. Include links to related companies in your page content and on your resources page.
2. Make your text conversational but still suitable for your particular audience.
3. Use common terms instead [...]

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Key Words – What words do people really search for?

Key Words – What words do people really search for?

You’re looking for more information about that show you saw advertised on TV, you don’t remember the name but you remember a couple of words you heard.  How do you [...]

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